About Us

Thinkers, Creators & Problem Solvers

When you partner with Bailey Brand Consulting, you get a team with passion, creativity, insight and experience – strategic thinkers, creative problem-solvers and world-class designers dedicated to cutting-edge brand strategy and creative solutions to help grow your business. We are an independent brand agency that has partnered with hundreds of leading organizations locally in Philadelphia, across the country and around the world since we started in 1985. How can we help your brand?

Our best assets: Our people

Experience. Passion. Creativity. Insight. You’ll see it through your interactions with our team. They work to get to know your business. We invite you to get to know them.

Chris Bailey
Chris Bailey
President & CEO

Chris founded the firm in 1985. As President and CEO, Chris is responsible for the overall management and direction of the firm including shaping and implementing vision and mission. Throughout his career, Chris has led a variety of branding initiatives for clients ranging from Fortune 500 companies to promising start-up ventures.

 

Chris and his firm serve clients representing a wide range of business categories such as electronics, consumer packaged goods, financial services, foodservice, hardware, lodging, pharmaceuticals and transportation. His clients have included Wegmans, Aetna, Robert Bosch Tool Corporation, The Coca-Cola Company, Endurance Specialty Holdings, GS1 US and GS1 Global, Johnson & Johnson, Kozy Shack, Marriott Corporation, NCI Building Systems, Martin Guitar, Merial, Maxell Corporation of America, PMA Companies, Sam’s Club, Twinings, Suncast, Pfizer Inc., University of Pennsylvania, Welch’s, Vectrix Corporation and Wills Eye Hospital. The firm has been recognized for its branding expertise through awards and recognition from organizations such as AIGA, American Corporate Identity and the London International Advertising Awards.

 

A recognized branding expert, Chris has authored articles for periodicals, such as World Trademark Review and The Journal of Brand Strategy; he has contributed to books on food and pharmaceutical marketing; and he has spoken on branding, environmental branding and brand package design. He is a co-founder of GDS, a global alliance of three independent branding firms with locations in Asia, Europe and North America. GDS provides a global reach for each of the member firms. He is a member of the Fox Management Consulting Advisory Group at Temple University’s Fox School of Business, and holds memberships in several industry associations including the National Retail Federation (NRF) and the Design Management Institute (DMI). Chris is a graduate of the Rochester Institute of Technology, is a Distinguished Alumni Award recipient and is a member of the Advisory Board for the School of Design. Chris is married with two children and resides in Gwynedd Valley, Pennsylvania.

Jamie Gailewicz
Jamie Gailewicz
VP of Client Services

As Vice President of Client Services at Bailey Brand Consulting, Jamie is intimately involved in Bailey’s ongoing management and support of our clients by delivering cutting-edge branding and marketing strategies and creative solutions to promote the growth of their business and to drive outstanding results. Across his career, he has developed and implemented marketing and branding programs in sectors including Health Care & Pharmaceutical, Hardware, Consumer Package Goods, Consumer Electronics, Spirits, Retail, Financial Services, Technology and Institutions & Non-Profits.

 

A passionate team leader, Jamie enjoys inspiring his account services team as well as managing cross-functional teams at Bailey to ensure excellent client service and second-to-none strategic brand counseling.

 

Jamie graduated from Ohio University and was elected to the Philadelphia MS Leadership Class of 2007. Jamie loves spending time with his wife and son, traveling and playing sports.

Cheryl Camuso
Cheryl Camuso
Brand Director

Cheryl joined the Bailey team as Brand Director, bringing with her years of experience with the full range of marketing strategy, research, branding, and communication roles on both the client and agency sides of the fence.

Always up for a challenge, Cheryl enjoys working through complexity to understand the needs of both clients and customers, helping discover useful insights that position brands for success. From developing and implementing positioning strategy to transformation efforts for new and emerging businesses to aligning operations, she likes to think about the whole picture.

Cheryl received her BA and MBA from Villanova University, and she’s held a number of executive-level positions at the likes of Accenture, ARAMARK Healthcare, GailForce Communications, PECO/Exelon, and CITGO. A Texas transplant, Cheryl is now happily settled in Collegeville with her husband, two daughters, and two dog

Steve Perry
Steve Perry
Creative Director

Steve is proof that you can stay in one place without standing still. Since joining Bailey Brand Consulting in 1991, Steve has grown from designer to creative director. Today, he has more than 20 years of experience developing visual solutions to strategic problems. He’s led teams that have produced award-winning work for a variety of clients—including Johnson & Johnson, LG, Maxell, Welch’s, Twinings and p.i.n.k. Vodka—and even holds a few patents for structural packaging he’s designed along the way.

 

A longtime member of AIGA and a former member of the executive board of AIGA Philadelphia, Steve currently serves on the advisory board for Package Design Magazine. His work has been featured in PRINT, HOW, Graphic Design USA, Communication Arts and Applied Arts, and he has received scores of regional and national awards, including the London International Advertising Gold Award, Fraser Paper Design Inspiration Award and top honors in the HOW Self Promotion Competition. Most recently, Steve and his team developed Drop-In SoapStix—a sustainable product concept and packaging that took the Grand Prize in the PackExpo Project 2020 Package of the Future competition.

 

Steve holds a B.A. in Graphic Design from Pennsylvania State University. In addition to traveling globally (he’s visited 19 countries across three continents), he has been an avid mountain biker and once rode with Gary Fisher, who is credited as the father of the sport. These days, Steve has traded his mountain bike for training wheels as he enjoys spending time with his wife and three young children.

Amy Grove
Amy Grove
Creative Manager

Meet Amy Grove, artist and problem solver. Amy applies both passions as she helps Bailey Brand Consulting clients overcome challenges—from being lost in a crowded category to clarifying positioning and identity to delivering extreme packaging makeovers. She relishes the potential for what she calls “design accidents,” in which great design is discovered rather than created.

 

Amy’s experience with Bailey dates back over 20 years to when she was a college intern. She started as a full-time junior designer in 1994 and assumed her current role in 2011 (and she still loves being part of Bailey’s fun, talented team). In between, she founded and ran Amy Grove Design, which served Advanta Design Lab, Rev Group and Stellarvisions, among other clients.

 

Amy has taught in the Graphic Design Department of Moore College of Art & Design, and you can find her work in Designing Brand Identity by Alina Wheeler. She has a Bachelor of Arts in Art (Studio) from Wesleyan University, as well as a Bachelor of Fine Arts in Graphic Design from the University of the Arts.

Ben Knepler
Ben Knepler
Director of Brand Strategy

Ben oversees brand strategy and the development of major marketing initiatives for our clients.

 

Prior to joining Bailey in 2013, Ben played an integral role at the Campbell Soup Company, managing a number of brands as well as directing the positioning, strategy development, and launch of their new dinner sauces platform. With a fondness for product innovation and consumer decision-making, Ben has proven experience tailoring consulting to client needs and bringing clarity and structure to even the most complex brand challenges. Ben was also previously a principal consultant at The Parthenon Group, a leading international strategy consulting firm based in Boston.

 

A native of London, Ben holds an MBA from the Wharton School of the University of Pennsylvania, a Masters in Philosophy from the London School of Economics and a BA/MA in Economics from Cambridge University.

 

In his spare time, Ben enjoys playing soccer (or watching the English Premier League, at least) at his home in Center City, Philadelphia with his wife and three children.

Danielle Palladino
Danielle Palladino
Brand Director

As Brand Director, Danielle leads the overall strategic direction for select Bailey clients, including brand vision, digital and traditional marketing plans and activation oversight. She has a passion for understanding our clients’ needs and strives to develop lasting, productive relationships based on mutual credibility and trust.

 

Danielle carries a bachelor’s degree in Finance from Penn State and an MBA from Drexel. In the past, she has served as a Marketplace Manager at eBay Enterprise and Senior Director of Client Marketing at Pepperjam, where she managed digital marketing strategies for premium brands including Kate Spade, Calvin Klein, Alex and Ani and Stuart Weitzman.

 

When she’s not helping make brands matter at Bailey, Danielle enjoys a good workout—especially running and spinning. She also loves spending time with friends and family and traveling to locations far and wide.

Wayne​ Middleton
Wayne​ Middleton
Digital Director

As our digital lead, Wayne plays a strategic role in helping to drive the success of our clients’ Internet and mobile initiatives. As the challenges for digitally engaged brands constantly evolve, Wayne’s 15-plus years of digital experience allow him to identify shifts early, provide insightful counsel to clients and optimize Bailey’s digital and marketing resources to respond effectively.

Whether working with clients or leading our digital team, Wayne brings his technical expertise, award-winning creative skills and out-of-the-box thinking to produce digital solutions that serve the needs of our clients and their users—all while driving ROI.

Besides having worked with a variety of clients and industries ranging from CapBlue, BBC, SONY, Discovery Channel, Gilead, Astra Zeneca, Martin Guitars, Travelodge and Reebok, there’s another reason people listen closely to Wayne—he has a bit of an English accent.

Gary LaCroix
Gary LaCroix
Creative Manager

Gary LaCroix thrives on the challenge of strategically building and redefining brands. For over 20 years, Gary has fully immersed himself in a client’s business in order to gain a deep understanding of their brand and better connect to their customers. His vast experience working with a wide range of clients such as Twinings, Bracco, LG Electronics, Vectrix, Hylands, Johnson & Johnson, Pfizer, Bausch + Lomb, ERB, GS1, and NCI Building Systems gives him insight that allows him to help his creative teams find meaningful, breakthrough solutions.

 

Gary’s work has garnered numerous accolades, including awards from American Corporate Identity, American Graphic Design and American Package Design Awards. He also holds a few patents on structural designs, including an inverted bottle design for a line of Welch’s Jams and Preserves.

 

Gary received a BFA from the Rochester Institute of Technology, where he developed his passion for design and technology. A former Massachusetts native, Gary remains a dedicated Boston Red Sox and New England Patriots fan (to the dismay of our staff).

Kelli Mayes
Kelli Mayes
Brand Director

Kelli joined the team as a full-time Account Manager in September 2013 after freelancing with Bailey. Kelli works closely with her clients to help develop strategic initiatives to help drive their business, and she enjoys tackling the new challenges that each day brings. Kelli appreciates seeing the tangible results of the work she’s done and says that collaboration and teamwork is one of her favorite things about being at Bailey.

 

Before joining us, Kelli worked as an eCommerce Analyst for GSI Commerce and as an Account Manager for TrueAction, both of which are now a part of eBay enterprises.

 

Originally from Texas, Kelli studied Mass Communications and played varsity volleyball at Virginia Tech before moving to Philadelphia over 11 years ago. When not at work, Kelli enjoys spending her time outdoors with her husband and two daughters.

Jenn Lucas
Jenn Lucas
Finance Director

As Finance Director at Bailey Brand Consulting, Jenn Lucas manages all financial aspects of the company, both internally and externally. Jenn has been with Bailey for over 10 years, beginning her career as Invoicing Coordinator.

 

Jenn attended Pennsylvania State University, and has worked in the advertising/branding community for 15 years. She is inspired by her creative and passionate colleagues, and enjoys working with the close-knit, high-energy Bailey team.

 

With two busy sons, Jenn doesn’t have much spare time, but she spends it traveling and relaxing with friends and family. Jenn lives with her family in Plymouth Meeting, PA.

Art Judson
Art Judson
Implementation Specialist

As an Implementation Specialist at Bailey Brand Consulting, Art Judson uses his creativity and passion for working with his hands to help develop the perfect products for our clients. He has been instrumental in redesigning brands such as Welch’s since August 2000, and finds it rewarding to see the finished results on shelves around the country.

 

Art’s day-to-day role at Bailey consists of preparing electronic artwork for printing, managing in-house photography, and creating prototypes. He is no stranger to time crunches and printing challenges—often going the extra mile to deliver a high-quality creation. Art enjoys the variety of projects that Bailey offers its clients, in addition to the great group of individuals he works alongside.

 

Art holds a Bachelor of Arts from Roanoke College. Prior to joining Bailey, he worked at several offset printing companies in prepress positions. Art lives with his wife, Megan, and their son, A.J. in a 130-year old farmhouse. He enjoys home improvements, photography, and traveling (especially to Italy, Scotland, Maine, Utah and Arizona).

Brian Scarborough
Brian Scarborough
Infrastructure Manager

As Infrastructure Manager at Bailey Brand Consulting, Brian is responsible for maintaining our computer network and the office around it, making any needed repairs or updates along the way. “Skipper” is a user-friendly guy with a penchant for sailing, and has been holding down our digital fort since July 2011.

 

Brian’s day-to-day role at Bailey varies. Some days he herds contractors for the latest office space reconfiguration, while other days he herds files on the servers. When he’s lucky, get gets to play with new laptops, iPads and iPhones.

 

Brian holds a BA in English literature, with minors in communications and business from Ursinus College. Prior to Bailey, he worked in desktop support at MetLife, Charming Shoppes, and Systems Solutions, Inc. Brian is an avid sea kayaker and loves to teach people the skills they need to feel comfortable exploring the water. In his free time, he builds and paddles a traditional Greenland kayak, and restores and sails old sailboats. Brian lives in Norristown with his friend, a cat.

Chad Wetzel
Chad Wetzel
Account Manager

As an Account Manager at Bailey, Chad brings a sharp eye and knack for organization to our Client Services team. Always looking to find new efficiencies for his teams, Chad enjoys helping improve processes and procedures for clients.

 

Creative by nature, Chad has explored many roles at different companies, from Assistant Sports Editor at a daily newspaper to Executive Account Manager at PureRED. Wherever he’s been, his aptness for bringing groups together across companies and departments has made him an excellent facilitator to keep teams aligned.

 

Always game to travel (he’s road-tripped across the country twice), Chad enjoys spending his time out of the office helping out at his family brewery—including a taste test now and then, of course.

Christina Minopoli
Christina Minopoli
Designer

As part of Bailey’s design team, Christina is responsible for helping craft the visual aspects of brand identity for our clients, from infographics to illustrations across a variety of projects for print and the web.

 

After receiving her degree in Graphic Design Communication from Philadelphia University (with a double minor in Professional Communication and Interactive Design), Christina held a design internship at Family Circle magazine. In 2013, she took on a role as Art Assistant at Parents magazine, where she was quickly promoted to full Designer. Christina joined Bailey in 2016.

 

In her spare time, Christina is studying to earn an MFA in Graphic Design and Visual Experience from the Savannah College of Art. She also enjoys lending a hand at her family’s pizzeria, seeing movies, trying new restaurants and reading as many magazines as she can get her hands on.

Colin George
Colin George
Content Strategist

As a Content Strategist at Bailey Brand Consulting, Colin’s work involves crafting words and precise messaging to give our clients’ brands a compelling voice, build gravitas and drive an audience’s need to take action.

 

Colin excels at content strategy having come to Bailey already doing outstanding work for clients like Bulova, Blundstone, Clinique, Temple University and Verizon during his time at Gluttony NYC, Cinecliq and freelancing.

 

From his film school and screenwriting background, Colin has an eye for telling engaging stories; the heart of what developing a good brand is all about. Besides a love of film, he loves the adventure of travel. When wanderlust isn’t taking him to far off places like Australia, Colin lives in South Philadelphia.

Dan Nocket
Dan Nocket
Senior Web Developer

As Senior Web Developer at Bailey Brand Consulting, Dan Nocket enjoys working on well-designed creative projects for many of the brands that we have cultivated. In addition to developing new websites, he is responsible for maintaining, updating, and optimizing our clients’ existing sites. Dan has been aboard the Bailey bus, improving our clients’ online presence, since January 2013.

 

Dan enjoys the atmosphere at Bailey and attributes his enjoyment to the incredibly talented cast of characters that comprise this firm.

 

Dan holds a B.S. from the Rochester Institute of Technology, where he majored in Information Technology, New Media. Prior to Bailey, he worked at eBay/GSI as a senior web developer where, at one point, he tirelessly worked to build an interface for customers to create their own custom garments. In his spare time, Dan assembles electronics kits and the occasional Lego set. A big car enthusiast, he also enjoys taking road trips.

Dawn Chrisman
Dawn Chrisman
Accounts Payable

As the Accounts Payable Coordinator at Bailey Brand Consulting, Dawn Chrisman is responsible for the total accounts payable process, corresponding with vendors and ensuring that all invoices are processed on a timely and accurate basis. She has been helping this unique engine run on all cylinders since 2000.

 

When she isn’t maintaining files or acting as executive admin when needed, Dawn is also the den mother to the entire Bailey troop. Her enjoyment of work at Bailey comes from the friendly and talented employees that frequently walk between her office and the double-decker bus, and it shows. Her door is always open to the team for great advice and a warm smile.

 

Prior to coming aboard Bailey, Dawn was an account assistant at Honeywell and then became a stay-at-home mom. She finds inspiration in her family, which now includes two beautiful new grandsons and would always rather be on the beach. In her free time, Dawn enjoys shopping and is an outspoken advocate of the Philadelphia Phillies.

Ed Zachmeyer
Ed Zachmeyer
Digital Solutions Manager

As a Digital Solutions Manager at Bailey, Ed oversees a wide variety of projects to ensure on-schedule delivery and achieve successful internal and external results. His expertise enables him to flexibly identify the best approach to meet client objectives and exceed expectations while providing a great digital experience for customers.

 

Ed has built a 20+ year career on his ability to interpret the gritty, technical aspects of the business and translate them in a simple and relatable way. This has created a unique opportunity for him to drive digital branding opportunities for our clients, from cutting-edge digital marketing campaigns to interactive eCommerce platforms. Clients he’s worked with in the past include IBM, American Express, Bank of America and Verizon Wireless.

 

When he’s not caught up in the fast-paced world of digital solutions, Ed enjoys golfing, is a diehard football fan and loves spending time outdoors with his family—camping, fishing or just playing outside their home in the Lehigh Valley.

Eileen Harris
Eileen Harris
Implementation Analyst

As Implementation Analyst at Bailey Brand Consulting, Eileen Harris is well versed in the ins and outs of proofreading, print buying, and sourcing. Her lofty experience combined with her attentive nature is a one-two victory punch for our team. She began working at Bailey on a full-time basis in January 2013.

 

Eileen enjoys working in our creative environment, embracing the challenge of resolving large, complicated projects, and working collaboratively.

 

For 20 years prior to joining Bailey, Eileen worked as a freelance editor/proofreader, doing everything from proofing song lyrics for a record company to editing scientific papers for a local university. Her first proofreading job was for an econometrics journal during her undergraduate studies at the University of Wisconsin-Madison. Eileen has worked in many industries such as marketing, healthcare, education, insurance, and pharmaceuticals, to name a few.

 

When she isn’t at work, Eileen tries to keep up with her husband, three kids, two Australian shepherds, and Russian tortoise, and spends much of her free time at the squash courts.\

Eric Yeager
Eric Yeager
Creative Manager

As a Creative Manager at Bailey, Eric is involved with all phases of a project from concept to creation. He enjoys coming up with creative solutions that communicate a client’s message in a smart and unique way. He has worked on a wide range of clients including Welch’s, Tastykake, Kozy Shack, McNeil Consumer Healthcare, Vectrix and the Greater Delaware Valley Chapter of the MS Society. In 2009, Eric participated in the Global Design Source Exchange Program and spent time working at khDesign in Offenbach, Germany, contributing to multiple projects across a number of German brands.

 

Eric also serves as a member of the Bailey internal marketing team. He is responsible for strategic planning, oversight and development of all materials that support the firm’s marketing efforts.

 

Eric graduated at the top of his class from Temple University’s Tyler School of Art with a B.F.A. in Graphic and Interactive Design. When he’s not working at Bailey, Eric can be found teaching design at Philadelphia University as an adjunct professor, working out at the gym or hanging out with friends and family.

Geralyn O'Neill
Geralyn O'Neill
Account Strategist

As an Account Strategist, Geralyn directs the Discovery & Research and Strategy & Positioning phases of projects at Bailey Brand Consulting. Along with the design team, Geralyn develops strategies for promoting the brand that meet the client’s objectives. She also has account management responsibilities, and acts as a liaison between our clients and our creative team.

 

Geralyn has worked at Bailey for 17 years, beginning as a copywriter and proofreader. Prior to Bailey, Geralyn worked in public relations and marketing for non-profit organizations including hospitals and universities, as well as for-profit marketing firms.

 

She holds a bachelors degree in Communications and a Masters in Education, both from Cabrini College.

Jamison Anton
Jamison Anton
Designer

As part of Bailey’s design team, Jamison is responsible for implementing brand strategy in a smart, creative and visually appealing way. He is passionate about helping brands tell their stories and strengthen connections with their audience across a variety of mediums—from print to the web and beyond.

 

A graduate of Philadelphia University with a Bachelor of Science in Graphic Design Communication, Jamison has contributed his expertise to a diverse array of clients, including Oakley, Arnette, Bai, Dish Networks and the ASPCA.

 

In his spare time, Jamison lends a hand as a volunteer at AIGA Philadelphia. An avid outdoor enthusiast, he also endeavors to escape the screen as often as possible—whether it’s skateboarding at FDR or leaving the city to mountain bike or spend a night under the stars.

Jewéll Trapp
Jewéll Trapp
Designer

A designer at Bailey, Jewéll creates everything from brand identities to packaging for a broad range of well-known clients that include Wegmans, Merial, PMA and Twinings. Her passion for bringing clarity to brand identities helps her develop memorable and meaningful communication tools that support the missions of the unique brands with which she works.

Jewéll’s success as an intern at Bailey led to her joining the team full-time in 2013. She holds an Associate of Applied Science in Computer Graphics from Montgomery County Community College and a B.S. in Graphic Design Communication from Philadelphia University. As she continues to develop her professional skill set, she finds inspiration both in and outside the office. Always laughing, Jewéll enjoys dancing, cooking with her husband, and weekend adventures around Philadelphia.

Jim Sullivan
Jim Sullivan
Senior UX Designer

As a UX Designer at Bailey, Jim translates creative concepts into intuitive online experiences for audiences across the country and around the world. These experiences are designed to be meaningful and memorable to help build lasting relationships between a brand and its users.

A graduate of Temple University with a Bachelor of Fine Arts in Graphic & Interactive Design, Jim previously worked at PHL 17 Television and The Archer Group, where he contributed his expertise to a diverse array of clients, including Wawa, Chase, Tesla, YMCA, JCPenney, Morgan Stanley and American Water.

When he’s not designing the compelling online experiences of tomorrow, Jim enjoys playing recreational sports, spending time with his ever-expanding family and traveling to new places as often as he gets the chance.`

Lenny Irgang
Lenny Irgang
Digital Strategist

As Bailey’s Digital Strategist, Lenny works in close collaboration with our clients to identify, develop and recommend digital marketing strategies that produce compelling, user-centric experiences and build stronger brands.

After studying Communications at The College of New Jersey, Lenny served as Client Services Director at U.S. Interactive Media, where he worked on a variety of accounts, including Cornerstone University, Carvel Ice Cream Cakes, Blue Cross and Blue Shield of Alabama, Century 21 Department Store, Empire State Building Observatory and more.

Lenny is still adjusting to his new Pennsylvanian surroundings after having lived his entire life in and around New York City. In his time off, he enjoys bowling and playing softball, and has spent four years as a mentor with Big Brothers Big Sisters of NYC.

Matt Silverman
Matt Silverman
Designer

As a Designer at Bailey Brand Consulting, Matt Silverman enjoys communicating a complete story through the use of succinct visual narratives. He is interested in the power of branding and its ability to shape the appeal of a product or company. Matt has been at Bailey using design to provide a multitude of solutions for clients since December 2010.

Matt designs packaging, in-store displays, ads and more—for the retail environment and beyond. In addition to his creative workspace, Matt enjoys having the opportunity to help reshape nationally recognized brands and products that can be readily seen on store shelves. The first example of Matt’s work at Bailey can be found on bottles of Welch’s Chillers juice drinks—an experience that he still remembers fondly.

Matt holds a Bachelor of Fine Arts degree in graphic and interactive design from Temple University’s Tyler School of Art. Prior to joining Bailey, Matt worked as a freelancer for Tierney Communications, Signature Communications, Abington Memorial Hospital Marketing Department, and Livedownloads.com. In his free time, Matt is an avid researcher and can always be found pursuing his many hobbies, which include collecting movies, music, video games, books, animation cels, art prints and posters. He loves to spend time with his wife and his cat, Dracula.

Paula Jo Bowers
Paula Jo Bowers
Scheduling Director

As Scheduling Director at Bailey Brand Consulting, Paula Jo Bowers is the nucleus of our creative operations. She works closely with every member of the team to help balance our workload and make sure projects flow in and out of the studio in an organized, timely fashion.

Paula is the Swiss Army knife of Bailey. She joined us as a junior designer in 1994 and after quickly rising to senior designer, has held various roles in design and implementation over the years. As our Implementation Analyst, she ambitiously developed, designed, and sourced the delivery system and kit cases to bring a Merial product to market. Paula loves a challenge and—luckily for us—she always seems to find a way to solve them.

Paula had a good idea about what she wanted to do with her life at a young age, telling her first grade teacher that she didn’t need to learn how to read because she was going to be an artist! She followed through and earned her Bachelor of Fine Arts from Kutztown University (and somehow she managed to learn to read along the way). Paula finds inspiration by bouncing ideas off of her daughter and playing with paper or clay.

Peggy O'Neill
Peggy O'Neill
Finance Specialist

Peggy brings over 20 years of accounting and sales experience to her role on the finance team at Bailey. Her daily activities include processing accounts receivable, data analysis, auditing and supporting the Finance Director.

A graduate of Rowan University with a major in accounting, Peggy started her career in the mid 1990’s working in private and governmental sectors as well as not-for-profits.

She is known throughout the office for her friendly and welcoming attitude, trashcan basketball hoops and supply of chocolate for all to partake.

Samantha Wallis
Samantha Wallis
Designer

Sam’s work as a designer at Bailey Brand Consulting involves creating a variety of visual materials for our clients to help develop cohesive brand identities. From packaging to print to web, Sam is responsible for crafting a seamless brand experience.

Before joining the Bailey team, Sam interned with Lenox and Grafik Marketing Communications. She earned an Associate Degree in Advertising Design from Delaware Technical & Community College and her BFA in Graphic Design with a minor in Illustration from Moore College of Art & Design, graduating valedictorian in 2013.

When she isn’t designing, Sam enjoys traveling to new places, listening to audio books, and watching the latest documentaries and animated movies.

Simmy Chhan
Simmy Chhan
Digital Marketing Coordinator

As a Digital Marketing Coordinator at Bailey, Simmy lends crucial support to the Digital Strategist in executing and managing a variety of digital marketing initiatives to build relevant and engaging brand experiences for our clients.

A Kentucky native and graduate of the University of Louisville with a BSBA degree in Marketing, Simmy has previously served as both a Campaign and Data Analyst, providing deep insight and expertise to a range of clients including Biogen Inc., Genentech, and Adamas Pharmaceuticals.

Outside of the office, Simmy loves experimenting with new recipes and taking weekend trips to the shore. Having moved to Pennsylvania in 2017, she’s also an enthusiastic convert to Philadelphia sports fandom. Talk to her long enough and you might just detect the faintest hint of a southern twang—but her secret’s safe with us.

Travis Jones
Travis Jones
Account Manager

Travis brings over 14 years of experience to his role as Account Manager at Bailey. As part of our Client Services team, he coordinates clients’ day-to-day activities and strategy while collaborating with internal departments to execute initiatives that impact the consumer in unique and inspiring ways.

Prior to joining Bailey, Travis served as Account Manager at eBay, Sales Representative and Territory Manager at Adidas and Director of Operations at the Richmond Kickers. He came to Bailey Brand Consulting to continue his passion for helping clients solve problems and identify new opportunities to build the value of their brand. His expertise enables him to tailor resources and strategies to consistently grow clients’ sales and market share.

If his record of running in the Boston Marathon (three times) is any indication, he’s got the energy to keep Bailey’s branding projects moving–with a just a little left over for chasing around his young son.

What’s a double-decker bus doing in our office?

Visit our office just outside Philadelphia and you’ll also find an airstream trailer, London phone booth and taxi cab, and plenty of “war rooms” where we do some of our best thinking. It’s an inspiring space for inspired work.

And what’s the story with the bus? When we wanted to build a mezzanine level in our office’s seminar space, the permit people said “no.” To us, “no” wasn’t an option, so we brought in a two-story bus instead. Not only is our bus born from thinking differently, the people who work around it think that way, too.

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